MLB, D-back Bloggers and Press Credentials
Dec 8, 2009 Baseball, Interactive Media, Internet, Marketing
Read the rest of this entry »
For a couple years I have withheld from communicating my opinion on Major League Baseball’s decision to deny any type of press or media asset credentials to bloggers. After an informative and revealing meeting held by the Arizona Interactive Marketing Association (AZIMA), I have decided to share some pretty insightful information that I hope is useful to some of the enthusiasts and bloggers out there. In a way, I am glad that I waited this long. To get a better understanding of the challenges that the individual ball clubs face, we need to understand the organization of MLB, it’s clubs and MLB Advanced Media. Keep in mind that how each ball club decides to handle their interactive marketing is up to them and each situation is unique.
Forrest Gump Domain Strategy
Oct 13, 2009 Baseball, Information, Interactive Media, Internet
Read the rest of this entry »
So I don’t have a picture of Forrest Gump or insomnia but I do have the later of the two. So, like any web geek would do when they can’t sleep, I decided to check my site analytics. Going through the usual numbers, some impressive and others indifferent, I noticed some heavy traffic on a site that I recently launched. This particular site, I decided to launch as an arm to the main baseball blog that I have been working on. When I originally had the idea, it was to my surprise that azfallball.com was actually available for registration.
Tags: analytics, AZ Hardball, domains
Major League Baseball and Major League Software Project Management
Mar 31, 2009 Baseball, Project Management, Software Design
First let me begin by saying that MLB and MLB Advanced Media have done a fantastic job of integrating and developing new and cutting-edge technologies. They really have an immense understanding of their fan base and what their fans want. This was illustrated by the overhaul of MLB Live product that was sunset by MLB.TV. While MLB Live allowed fans to interact with each other during live streaming games, the new MLB.TV features extras such as picture in picture and DVR technology. Good stuff, but I am here to talk about MLB At Bat 2009 for the iPhone.
MLB At Bat is an iPhone application that debuted as At Bat Lite in the beginning of 2009. The Lite version was basically the 2008 version of the hot iPhone app that provided live game scoring. I saw this as a must have for all baseball fans that happen to have iPhones. While using it they would push a notification that the full version would be available by April, 2nd.
Read the rest of this entry »
Tags: iPhone App, MLB, MLB Advanced Media, MLB At Bat 2009, product review, Project Management, Software Development
Copyright, Art and Baseball
Jan 30, 2009 Arts, Baseball, Information
I feel compelled to write. People that know me also know that I love my baseball. I also enjoy getting a little creative from time to time. I have entered contests in the past to mix and mash-up artists’ pieces of music that were sponsored by the artists and had permission to re-skin themes for websites. However, Goodyear Ballpark’s new sculpture is unnerving for some reason.
Is it the fact the Bird in Space artist Constantin Brancusi, had passed 52 years ago and could not have possibly been okay with it? Or was it the fact that he was paid such a large sum of money to give it to the city? Don’t get me wrong, I have done my fair share of parody logos (see the site logo) but, have never sought financial reward without either seeking permission or paying for rights. Maybe it will grow on me but, I like to think that I can appreciate art and this doesn’t resonate well with me right now.
In case you can’t tell. I am really having a hard time with this. Check it out. It’s massive.
“Constantin Brancusi: Bird in Space (1996.403.7ab)”. In Heilbrunn Timeline of Art History. New York: The Metropolitan Museum of Art, 2000–. http://www.metmuseum.org/toah/ho/11/euwf/ho_1996.403.7ab.htm (October 2008)
Learn more on www.metmuseum.org
See more works of art from the Metropolitan Museum of Art’s collection of European Paintings and Modern Art.
Tags: arizona, art, Baseball, Phoenix, Photography
Spring Training Exhibit at Mesa Historical Museum
Jan 10, 2009 Baseball, Internet, Phoenix
Today I ventured out to the Mesa Historical Museum to check out the brand new Cactus League Experience exhibit. I was a little to late to catch Hall of Fame pitcher Gaylord Perry but, I was able to see some amazing pieces of history.
The plan is to get a featured article up on AZ Hardball but, we are going to be sure that the story receives the appropriate approvals before publishing it.
For those of you that are baseball fans, check out AZ Hardball in the near future for the January special feature.
Tags: AZ Hardball, Baseball, Cactus League
